Cookie-cutter homes and apartments can look too similar to their competition, making it harder for them to stand out. But developers and designers are finding some ways that can make an abode different from the rest.
“Everybody’s looking at what everybody else is doing,” Jonathan Miller, the president of Miller Samuel Real Estate Appraisers & Consultants, told The New York Times. An apartment can be “really nice and special and unique—and not dissimilar to the other five places you just looked at.”
To stand out, designers and developers are using materials, finishes, and tech that they believe will get noticed. Read more HERE.